This supercut brings together a series of short animated spots from the launch of JaxJox’s Interactive Studio in-home fitness system. I served as director, creative director, editor, designer, and 3D animator—guiding the campaign from concept to completion.

Filmed during a global shift to home workouts, this campaign reflects the urgency and innovation of its time. I developed story concepts, edits, and visual styles across multiple films simultaneously, building narrative structure through editing and design rather than traditional storyboards. Each ad lived within its own dynamic environment, animated with vibrant editorial energy and visual cohesion. A virtual shoot with JaxJox trainers tied the live-action elements directly to the product’s human appeal.