I’m an executive creative leader and founder with 20 years of experience shaping brands and leading work across design, advertising, film, original IP, and live and interactive experiences. I’ve founded several startups, built and led multidisciplinary teams, and developed technology informed by the creative, operational and commercial challenges of running those businesses.
Open to full-time creative leadership opportunities.
Original IP / Company building
I led creative, technology and innovation across original IP, products, partnerships, entertainment development and operations.
Up to 17 direct reports · Budgets up to $8M
Building the company
Unscripted / Production delivery
I produced and directed PREMA’s documentary series, with a workflow covering capture, editing, approvals and release between race weekends.
A season-long program for PREMA’s NTT INDYCAR debut
Delivering the series
Creative agency / Founder
I founded a creative agency for brands, agencies and entertainment companies and led its creative direction, staffing and budgets.
Project teams up to 50 · Project budgets up to $4M
Basic Nature Studio
Brand launch film
I led creative direction and directed the live action for a launch film built around the interaction between human performance and design.
Motorola / Campaign
An international launch film showing the One Zoom’s low-light photography and optical zoom through product demonstration and cinematic live action.
Square / Documentary brand film
A documentary brand film celebrating restaurant owners and teams, combining real interviews, live action, design and tactile stop-motion.
NBC / Broadcast open
The move from Faith Hill to Carrie Underwood was a major identity moment for the show. I helped evolve the open with more pace, scale and visual clarity while preserving what audiences already recognized.
Product launch campaign
I led three launch films. I developed the concepts, edits and visual direction with the team and brought the JAXJOX trainers into the films through a virtual shoot.