In this Head & Shoulders commercial, Troy Polamalu’s trademark hair becomes more than a symbol — it’s a source of confidence and strength. I served as Art Director, helping shape the visual tone of a spot where Polamalu lends his “magical hair” to another football player, carrying forward the brand’s long-running association between his iconic look and its promise of “100% dandruff protection.”

The campaign mixed humor, sports celebrity appeal, and product storytelling, with Troy’s hair elevated to almost mythical status. My focus was on guiding the visual design so the comedy landed while still keeping the Head & Shoulders branding front and center. The result was a playful yet memorable commercial that stood out within one of the brand’s most recognizable campaigns.