This launch film introduced the Motorola One Zoom, the company’s flagship phone featuring an industry-first quad camera system with 48MP sensor, OIS, optical zoom, and an ultra-wide lens. As director, creative director, designer, editor, and animator, I worked directly with Motorola to lead the project from concept through delivery.

The film was part of a broader international campaign spanning television, social, and print. Our focus was on highlighting the phone’s low-light performance and unique zoom capabilities in a way that was both informative and entertaining. Shot across Los Angeles and Catalina Island, the commercial blended sleek product demonstration with playful, cinematic visuals to resonate with a global audience.